Your audience's satisfaction and productivity is a large part of achieving your business goals. Why? Because desire is created through innovative and smart design.

At Clever web studio, user experiences are developed focusing on usefulness and usability: matching functions and information deliberately with what the user wants and needs, and facilitating ease-of-use. It's about leading your audience to where you need them to go and helping them make the right decisions.

The web design that we do is carefully considered, as well as being tailored to your particular requirements it also includes features that are designed to maximize the potential for your website visitors to convert into actual paying customers.

We know that quality design can bring real commercial benefits to a business. We recognize the need for creativity combined with attention to detail, and appreciate the factors that make customers either pick-up or put-down. Most importantly we understand the importance of getting your message across.

Design demands a rigorous understanding of our clients' target audiences and business goals. We get our insights from more than just focus groups and secondary research, where lack of context turns non-ethnographic research into misdirected strategies. Instead, our design process emphasizes primary research to properly understand user behaviors and engage them in a participatory design process (e.g., we ask users to name and organize tasks in the most intuitive fashion to them). This relies on early and continuous involvement with, and feedback from, end users.

In addition to continuous feedback from end users, we develop insights into user's on-site behaviors through metrics analysis. These learning are important to inform site enhancements that based upon user's needs.

This attention to research and analysis supports high-quality, low-cost solutions that are both appropriate and mutually rewarding for your users and your business. Formal and informal usability testing efforts are incorporated throughout our project lifecycle, allowing us to refine the solution and develop effective, elegant user interfaces that satisfy everyone's needs and experiences.

Work out navigational issues.

We want to make sure that your customers and clients can easily find what they are looking for. That's why we figure out what customers and clients are looking for on your web site - and then make sure that they can find what they need easily. This helps ensure that clients are perfectly happy with your web site.

Work out usability issues.

We want your web site to be easily accessible to everyone, which is why we make sure that it works for vision impaired and hearing impaired users as well. We also consider all the possibilities - that someone is viewing your site on a tiny cell phone, on a slow Internet connection, or on an obscure computer system.

Study the marketplace.

We want to know how your customers and clients tick, and that's why we do market research to find out what your customers are thinking. That lets us build a site that your customers will swear was custom designed for them. We even study the market, so that we know what sells (and doesn't) in your field.

Construct a competitive analysis.

We find out what others in your industry are doing so that we can use the same success strategies - and avoid the same pitfalls.

Consider your existing brand, logo, collateral, and primary audience.

We create a web site that is as unique as your company.

We design a great website, using all the tools available.

Photoshop, tablets, HTML, Illustrator, caffeine - we use all the latest and most established technology to create a web site that is visually appealing and yet fully functional. And we listen to you when you give is feedback and ideas, so that we create the web site you want - just not any website.

We test and re-test website.

Once we have a site designed, we test it under all sorts of conditions - on old computers, strange operating systems, at weird hours. We do everything possible to ensure that your site is free of glitches, and works perfectly under the weirdest conditions.

We make sure that the website works for your business.

We figure out ways to make sure that your website is easy to promote. We make sure that you can update the website with minimal fuss and we work with you to ensure that SEO keeps a steady stream of customers coming.

Clever web studio develop a Great website

We use some principle for developing a great website: Systematic Planning and Design and Development.

Website redesign

A website must work, but that doesn't mean it can't look impressive. If you don't like your current website, we can help. We aim to ensure that when we create your website, you don't just like it - you love it.
This service includes a detailed analysis of your website, taking into account aesthetics including layout and composition, color schemes, typography and imagery as well as the technical bits - the code, traffic and content. After all, who wants an ugly website?